It’s Brisbetter with Edison.
Bringing out our best for our City.
They were the best of times, they were… the coolest of times! Cost-of-living relief sounded even cooler and more refreshing when it meant a $2 Council Pool entry for everybody, all through Summer. Edison pitched the winning creative to client Brisbane City Council and created two campaigns simultaneously: Dip, Dip Hooray! for pools and Brisbane’s New Back Yard for the revamped Victoria Park. Then we created a Destination Parks campaign to remind Brisbane residents that they have over 2,100 amazing spaces in which to run, jump, ride, swing, play, stroll and just enjoy life.
Campaign Concept, Television, Online Videos, Outdoor, Digital Display, Radio.
$2 POOL SWIMS? DIP, DIP, HOORAY!
Victoria Park is Brisbane’s Big Back Yard.
Destination Parks in Brisbane — there’s over 2,100 of them!


 
            
              
            
            
          
              